Not yet recycled: the grocery brands with a packaging problem

Cast your eye across any supermarket shelf and you’ll be met with an array of bold packaging jostling for your attention.

But those bright, shiny wrappers cover up a far less attractive truth – most of them are not easily recyclable in the UK.

We analysed 89 of the UK’s bestselling branded groceries and found little more than a third had packaging that was fully recyclable in household collections. And almost four in 10 items had no labelling to show whether or not they could be recycled.

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